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International advisory & corporate consulting

Senior counsel for boards navigating what comes next

Global Advisory Board places seasoned operators alongside UK mid-market boards — when strategy must be reset, when a new market is in reach, and when the board itself needs to work better. No junior teams. No borrowed frameworks. Advice from people who have run the P&L.

Executive boardroom overlooking the City of London at dusk
3–6 weeks
typical time from first conversation to a board-ready mandate
Sectors we serve
Financial servicesIndustrials & manufacturingTechnology & softwareConsumer & retailEnergy transition
What we do

Eight practices, one standard: advice you can govern

Every practice is led by an advisor with at least twenty years in the line. Engagements are scoped in weeks, staffed by principals, and closed with recommendations that carry owners and dates.

Corporate strategy advisory — advisory engagementCorporate strategy advisory

Corporate strategy

Strategy resets, portfolio choices and three-year plans built with your executive team — not delivered to them.

We stress-test where the mid-market actually competes: pricing power, channel economics and the two or three bets that deserve the capital.

Every engagement ends with a plan the board can govern: owners, milestones and the numbers that will prove it worked.

International market entry advisory — advisory engagementInternational market entry advisory

International market entry

Entry into the EU, US or Gulf decided on evidence: demand sizing, route-to-market economics and regulatory load, ranked in a decision matrix.

We run the first hundred days — partner selection, entity structure with your advisers, pricing localisation and the first hires.

Post-entry, a quarterly radar keeps the board honest about traction against the plan.

Board advisory and governance — advisory engagementBoard advisory and governance

Board advisory

Board effectiveness reviews, agenda design and independent board members for companies reaching the limits of founder-led governance.

Our advisors sit in the rhythm of your board — monthly, quarterly or annual — bringing pattern recognition from dozens of boardrooms.

Confidential counsel for chairs and CEOs on the questions that are harder to ask inside the room.

M&A transaction support — advisory engagementM&A transaction support

M&A support

Buy-side and sell-side support for transactions between £10m and £150m: diligence coordination, valuation sense-checks and negotiation support.

We work alongside your corporate financiers and lawyers as the independent voice on the numbers — and on the integration reality.

Post-deal, a 100-day integration plan with named owners keeps the promise of the deal memo intact.

Risk and governance advisory — advisory engagementRisk and governance advisory

Risk & governance

Risk registers boards actually use: a short list of existential risks with owners, tolerances and early-warning indicators.

Governance architecture for scale — audit and remuneration committees, delegated authorities and reporting that regulators respect.

Independent reviews after a control failure, focused on what changes, not who to blame.

Growth and transformation consulting — advisory engagementGrowth and transformation consulting

Growth & transformation

When growth stalls or doubles too fast: commercial diagnostics, pricing architecture and operating model redesign.

We lead the first two quarters of transformation with your people, then hand over a running system — not a slide deck.

Sequenced so the business never funds two operating models at once.

Digital and AI advisory — advisory engagementDigital and AI advisory

Digital & AI advisory

Practical AI adoption for mid-market operators: where models pay back in months, where they don't, and what governance they need.

Data foundations, systems consolidation and vendor selection — negotiated from the buy side, with no reseller commissions.

Board-level AI literacy briefings so governance keeps pace with deployment.

Sustainability and ESG advisory — advisory engagementSustainability and ESG advisory

Sustainability & ESG

ESG built for the mid-market: the disclosures your customers and lenders actually request, and nothing theatrical.

Energy transition planning with capital budgets a family or PE owner will approve.

Supply-chain due diligence that survives customer audit — evidence first, narrative second.

Engagement rhythms

Advice that arrives in the rhythm your board already keeps

Most advisory work fails because it arrives as a project and leaves as a document. Ours lands inside the board calendar and stays useful between meetings.

Advisor at a monthly board meeting
Monthly

Board presence

An advisor at the table each month — challenging papers, testing assumptions and capturing decisions that stick.

Quarterly strategy review workshop
Quarterly

Strategy reviews

A structured half-day each quarter: traction against plan, market shifts, and the one decision the next ninety days must serve.

Annual board planning session
Annual

Agenda & effectiveness

Each year the board agenda is redesigned around what matters next, followed by an effectiveness review with anonymous director interviews.

Market entry radar

Six dimensions, one honest scorecard before you commit capital

Before any market entry, we score six dimensions against the evidence — and show the board where the plan is thin. The example opposite is a UK industrial group weighing DACH expansion.

Scores below 60 carry a red flag and a remediation step in the entry plan. Nothing advances to entity setup until every red flag has an owner.

Market demand evidence88
Route-to-market economics76
Regulatory & legal load54
Partner availability69
Pricing localisation61
Team & entity readiness47

Illustrative scorecard — UK industrial group, DACH entry, Q1 assessment.

120+
combined years of line leadership across our core panel
40+
markets entered, exited or turned around by our advisors
£10–150m
transaction range we support with diligence and negotiation
1
partner accountable end-to-end on every mandate
Where we work

Sector depth, not sector slogans

Our advisors carried P&L in these industries before they advised them. Behind each sector page are the mandates, the numbers and the patterns we keep seeing.

Advisors reviewing an international market map
Why Global Advisory Board

Operators first. The war stories are ours so the mistakes don't have to be yours.

Our panel is deliberately small: former country managers, CFOs and divisional chief executives who have carried revenue in the markets they now advise on. Between mandates they hold non-executive seats across UK industrials, software and consumer businesses.

  • Every mandate led by a named partner — no leverage pyramid
  • Fixed-scope pricing agreed before work starts, in pounds
  • Confidentiality as standard; conflicts declined, not managed
  • Recommendations carry owners, dates and a governing metric
UK company opening a new European office
Recent mandates

Anonymised, but nothing softened

Client confidentiality allows us to describe our work without naming names — the situations, however, are exactly as they happened.

Industrial group, £80m revenue. Two-year DACH entry scored on the radar, entered through acquisition of a distressed distributor; break-even in month eleven.

PE-backed software, £24m ARR. Board reset and pricing architecture rebuild ahead of a successful secondary at 4.1× forward revenue.

Family consumer group. Governance architecture and a first independent board chair; two siblings moved to executive roles with clear mandates.

Questions boards ask

Frequently asked, plainly answered

Working with us

What kind of companies does Global Advisory Board work with?
UK-headquartered mid-market companies — typically £10m to £250m revenue — and their boards: founder-owned businesses preparing for scale, PE-backed portfolio companies in transition, and listed subsidiaries needing independent counsel.
Who actually does the work?
A named partner from our panel leads every engagement and attends the working sessions. We do not staff mandates with analysts; when specialist research is needed we commission it explicitly and share the cost transparently.
How are engagements priced?
Fixed scope, fixed fee, agreed in writing before work begins. Retained board advisory is quoted as an annual rhythm. Expenses are passed through at cost, and we accept no commissions or referral fees from vendors.
How quickly can an engagement start?
A first consultation happens within a week. Scoping takes one to three weeks depending on access to data and people. Most mandates start within a month of first contact.

Boundaries & independence

Do you provide legal, tax or FCA-regulated advice?
No. We advise on strategy, markets and governance. Legal, tax and regulated financial services work is referred to, and conducted by, appropriately authorised professional firms — we coordinate with them as one team but never substitute for them.
Will you sign an NDA before we discuss our situation?
Yes, as standard. Most first conversations happen under mutual confidentiality, and our conflicts process declines mandates where independence could reasonably be questioned.
Can you take a non-executive seat on our board?
Where a mandate calls for it and conflicts allow, individual advisors accept non-executive appointments. This is always disclosed to the full board and priced separately from advisory work.
What if we only need a second opinion?
A structured second opinion — a review of an existing plan, deal or board paper — is one of the most common entry points. It runs to a fixed two-week scope and gives the board a written, independent read.
Next step

A forty-minute conversation is usually enough to know if we can help

Tell us the decision in front of the board. We will say honestly whether it is ours to take on — and if it is not, we will point you to who should.

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